Below is a comprehensive summary of the findings regarding what foreign tourists searched for online about Bucharest in 2024, as presented by the Visit Bucharest platform’s analysis:
General Trend of Tourists’ Online Searches
- Online interest in Bucharest grew significantly in 2024, with 750,000 website views and over 10 million social media post views—double the figures from 2023.
- Top online traffic sources came from the United Kingdom, United States, Germany, Bulgaria, Italy, Greece, Israel, the Netherlands, and France.
- There was an increasing tendency for foreigners to look up local events, concerts, festivals, and traditional attractions and historical sites.
Country-Specific Interests
- UK tourists: Searched for “Bucharest Therme” and the “Fountain Show.”
- US tourists: Focused on “locations where the Netflix series Wednesday was filmed” and information on traditional Romanian cuisine and restaurants.
- Bulgarian tourists: Showed particular interest in Christmas markets, concerts, and festivals.
Consistent Themes:
- Interest in Bucharest’s communist history and architecture remained strong.
- There is a notable increase in searches for contemporary cultural events, concerts, and festivals compared to previous years.
Most Searched Attractions (including seasonal):
- Bucharest Christmas Market
- Bucharest Fountain Show
- Old Town
- Parliament Palace (Palatul Parlamentului)
- Therme Bucharest
Most Searched Restaurants:
- Caru’ cu Bere
- Berăria H
- Hanu’ lui Manuc
- Linea Closer to the Moon
- City Grill (Primăverii & Covaci)
- NOR Sky
Most Searched Museums/Exhibitions:
- Ceaușescu House
- Village Museum (Muzeul Satului)
- “Salvador Dali Universe” Exhibition at Gabroveni Inn
- Grigore Antipa National Museum of Natural History
- National Museum of Art
Most Searched Events:
- Open Streets Bucharest
- Garden of Lights – Botanical Garden
- BIAS – Bucharest International Air Show
- West Side Hallo Fest
- West Side Flower Fest
Most Searched Festivals/Concerts:
- Major international artists and events, including:
- 50 Cent – Summer in the City Festival
- Ed Sheeran
- Coldplay
Most Popular Guided Tours:
- “Calea Victoriei – Piața Revoluției” tour
- “Attractions of Communism” tour
- “Piața Universității – Piața Unirii – Old Town” tour
- “Strada Kiseleff – Piața Victoriei” tour
Most Used Search Phrases:
- “Public transport in Bucharest”
- “Traditional Romanian food”
- “Traditional restaurants in Bucharest”
- “Events in Bucharest”
- “Flea market in Bucharest”
- “Locations where the Netflix series Wednesday was filmed”
- “Street art in Bucharest”
- “Shopping in Bucharest”
- “Communist buildings in Bucharest”
Popular Day Trip Destinations from Bucharest:
- Royal Court Târgoviște
- Bran Castle
- Peleș Castle
- Brașov
About Visit Bucharest
Visit Bucharest is the leading English-language online guide for international visitors to Romania’s capital.
In 2024, it reached over 500,000 foreign tourists online and over 10 million social media users.
